Soorty signs with ABHI - Thousands of employees get access to salary everyday

Karachi, Pakistan – 19 April 2022: ABHI, Pakistan’s first-ever financial freedom platform, recently partnered with Soorty Enterprises, to provide its thousands of employees with the facility to access their salaries daily through EWA (Earned Wage Access). Soorty Enterprises,  being the leading player in the textile segment of Pakistan is one of the largest and most sustainable vertically integrated denim company with a global footprint, it is now the industry’s first to financially empower its employees.

Through this collaboration, ABHI is one step closer to speeding up innovation in the garment industry of Pakistan and its ultimate goal of financial stability in the country. Now thousands of Soorty employees will have access to their earned salary in real-time. Efficiency in the garment production sector of Pakistan is crucial to the country’s future growth and this partnership will help enable this growth while developing the financial ecosystem.

Speaking at the occasion, Omair Ansari – CEO & Co-founder of Abhi said that “With Abhi no longer does anyone have to feel ashamed of asking for their money that they rightly deserve. We are glad to partner with the textile group giant – Soorty, and looking forward to having more textile businesses onboard to nourish a relationship where employees can benefit and fight the rising inflation by getting access to their earned salaries at any time of the month.” 

Adding on, their VP Finance, Yousuf Dayala commented “Soorty, always takes lead in adopting technology, and collaborating with Abhi has helped us in taking another step towards advancement. Abhi’s solution has made it easy for our workers where they can withdraw their earned salary at any point of time totally at their own discretion. This process is completely digitized, hassle-free, and paperless. We are hoping it to be a great success!”

About ABHI:
  • Founded in 2021, Abhi is Pakistan’s first financial wellness platform. Through a proprietary app or USSD short code, users can withdraw a portion of their accrued salary instantaneously to any bank account or wallet.
  • Employees can make an advance salary request through the platform.
  • Through the employer portal, businesses can create employee profiles, and set up individual salaries and payroll dates. It includes no running cost and does not impact cash flow.
  • By helping employers to provide the option of advance salaries for employees, Abhi has helped reduce workloads on HR and finance departments, whilst facilitating their employees’ cash needs.

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